Maximizing Small Business Success with Google Analytics and Google Ads

Program Details
Date: 24th September,2023
Day: Sunday
Venue: FB Live via Zoom.
Time: 6:45 - 7:15 PM(NPT)
9:00 - 9:30 AM(EST)
Google Ads is one the quickest ways to get customers ready to buy to land on your site. It’s also a way to take traffic from your competitors. It will help you figure out what actions to take to improve the experience for your customers and boost sales. And on top of everything, it's free.
What You'll Learn:
- What is Google Analytics, and why is it crucial for small businesses in today's digital landscape?
- Can you explain some key metrics and reports in Google Analytics that small businesses should pay close attention to?
- How can small businesses use Google Analytics to track and improve their website's user experience?
- What are some advanced features or techniques in Google Analytics that can help small businesses gain a competitive edge in their digital marketing efforts?
- How can Google Ads benefit small businesses with limited advertising budgets, and what are the key advantages of using this platform?
- What are some best practices for creating effective Google Ads campaigns for small businesses, especially in highly competitive industries?
- Can you share some tips on optimizing ad spend and achieving a higher return on investment (ROI) with Google Ads?
- In a constantly evolving digital advertising landscape, what strategies should small businesses employ to stay relevant and adapt to changes within Google Ads?
Upcoming Training
Previous Training
- Harnessing the power of AI; Transforming Small Businesses
- Revolutionizing Small Business Using ChatGPT
- Exploring The Potential of Metaverse
- AI Tools And Platforms For Small Business Owners.
- All About Google Analytics 4
- How Can We Increase Website Traffic
- Review of Customer Buying Cycle for More Sales
- Search Engine Optimization (SEO) & SEO Strategies
- KEY KPI to help improve your marketing
- Why & How to create Buyer's Persona
- Key Performance Indicator (KPI) for Retail & E-commerce
- What is Linkedin Marketing & Why is it important?
- How to do Marketing Plan and Automation for your Website?
- How you can rank higher in Google ?
- How to Plan your Website
- How to use Google Ads For Business
- Google Analytics For Small Business
- Digital Marketing Strategies: Past, Present, Future
- Social Media Marketing for your Business
- B2B Marketing On Digital Channels
- Why and How to do E-mail Marketing?
- Growth Hacking with Digital Marketing
- Ecommerce for Retail Store
- Emerging Business Landscape: An overview of the latest Economic, Business and Consumer Trends
- Decoding "The Great Acceleration: The Race to Retail Resilience"
- Search Engine Optimization
- Social Media Marketing
- Predicting Consumer Behavior
- Social Media Management
- Financial Planning for Retail Business
- Balance Scorecard for your business.
- How to Select Right Marketplace ?
- Social Media Health Check
- Retail Management In Nepal
- Growth of Recommerce
- Digital Transformation Plan
- E-commerce, Internet of Things(IOT) And Blockchain
- Business Plans & Strategies
- Technology In Retail
- Malls to Marketplace
- How to profit from E-commerce
- Discussion on Retail Management in Nepal
- Retail & E-commerce in Nepal
- Issue Faced by E-commerce companies in Nepal
- Social Media For Retailer
- Digital Marketing for E-commerce
- How Can You take your Business Online ?
- Ecommerce and Marketing Automation
- Why & How to take your business online?
- How E-commerce Companies can thrive?
- E-commerce for Retailers
- Fundamentals Of Key Performance Indicator
- Growth Of E-commerce in Nepal
- How to Regain Foot Traffic in Retail Space
Profile of Resource Person

Sunil Singh Sijapati, DBA
Doctor in Business Administration from USA, worked as an insurance professional in Nepal before going overseas for MBA. Worked as financial advisor business advisor and management consultant in USA and Canada. He is very enthusiastic for financial technology and e-commerce integration. Ten year of experience in management consulting and corporate advising. He is also co-founder of Sajilomeals.com (Online food delivery partner) and Sajilomeds.com (Online medicine delivery company)