Search Engine Optimization

Search Engine Optimization

Program Details

Date: June 06,2021

Day: Sunday 

Venue: Facebook Live (Via Zoom) 

Time: 6 PM(NPT)

          8:15 AM(EST)

Internet search has become such an integral part of our life that it is difficult to find a single day when we have not done any search. As internet use increases, so did the need to organize the vast amount of information. The search engine has facilitated the ability to logically find specific information from the universe of information available. Search technology has continued to evolve with fine tuning the quality of result and incorporating elements such as video, social media and real time search. 


Search engine optimization is the process of making our website more accessible or visible to search engine viz tactics that involve on page and off page activities.  Search engine optimization not only helps to find our website and pages but also specifically ranks the page relevance so that it appears at the top when being searched.


The seminar will explain the basics of search engine optimization and how we can make our company or information searchable and become more visible and stand out in the crowd of information. Failing to invest time and efforts in SEO is like opening a business in the middle of the jungle and rather than sending invitations and information to people but crossing our fingers and hoping that people will know about our business on its own and will come. 


What's in it for you:

  1. What is search engine optimization ?

  2. How to optimize content for SEO ?

  3. How is search engine marketing different from social media marketing?

  4. How can we optimize natural or organic search ?

  5. What is keyword research and how do we do it ?

  6. How can we allow Google Index our page ?

  7. What is link building for SEO ?

  8. How to report SEO efforts ?

  9. Why is search marketing important ?

Upcoming Training

Previous Training

Profile of Resource Person

Sunil Singh Sijapati, DBA
Sunil Singh Sijapati, DBA

Doctor in Business Administration from USA, worked as an insurance professional in Nepal before going overseas for MBA. Worked as financial advisor business advisor and management consultant in USA and Canada. He is very enthusiastic for financial technology and e-commerce integration. Ten year of experience in management consulting and corporate advising. He is also co-founder of (Online food delivery partner) and (Online medicine delivery company)

Training Co-ordinator

Narendra Yadav

He has completed Bachelor’s degree in Bsc.IT from London metropolitan university. He is Certified Digital Marketer with core Knowledge of Managing Marketing Campaigns as well as Promote Business, Brand, Services, Analyzing and Identifying Trends.

Narendra Yadav