Automation provides numerous benefits to your eCommerce as many tasks involve constantly monitoring and collecting information, looking for certain parameters, and then acting upon them by following a certain procedure (e.g. sending an email, flagging orders, adding customers to specific segments). Automation provides a means to handle all this data and proceed accordingly, without you needing to intervene once you've set it up.

Objectives of the Seminar:

In the live session, we will talk about how companies can use eCommerce and marketing automation for higher customer engagement and outreach.

The seminar will foucs on how data collected by ecommerce companies can be used to increase market penetration and flow informations about different offers and turn website visitor to consumer.